Will Rolex prices go up in 2026?
In the world of watches, there’s another unescapable tradition — Rolex price increases. As of January 2026, Rolex raised its prices by almost 6% on some watches. The Trinity or ‘big three’ is a nickname given to the most luxurious watchmaking brands in the world. At the top of their game, the three watchmaking companies are Audemars Piguet, Vacheron Constantin and Patek Philippe.Today, we are going to take a look at what some have dubbed the watch industry’s big four: Audemars Piguet, Rolex, Richard Mille, and Patek Philippe. Each of these hallowed brands has its own distinct story, character, and style.Higher price range: patek philippe watches are generally more expensive than rolex watches, primarily due to their intricate craftsmanship, complications, and limited production numbers.Today, we are going to take a look at what some have dubbed the watch industry’s big four: Audemars Piguet, Rolex, Richard Mille, and Patek Philippe. Each of these hallowed brands has its own distinct story, character, and style.Rolex – The King of Luxury and Great Investments. Rolex is the ultimate luxury watch brand. These classic timepieces define the watch industry, and are renowned the world over.
Which Rolex does not hold value?
However, not all Rolex watches are created equal when it comes to retaining value in the secondary market. While solid stainless steel and solid gold Rolexes are widely regarded as strong investments, two-tone models often lag behind in terms of resale performance. The combination of high demand and limited supply makes Rolexes very difficult to get. Rolex watches are often sold for above the retail price, and it is possible that you may have to wait months or even years to get one.The U. S. Marine Corps, known for its rigorous training and tough operational environments, has used Rolex watches for decades. The durability of models like the Submariner made them a preferred choice for Marines who needed a timepiece capable of withstanding the harsh conditions of combat.Both brands represent exceptional quality in the luxury watch market. Patek Philippe wins for traditional craftsmanship and exclusivity, while Rolex excels in innovation, reliability, and accessibility. The “better” choice depends on your personal priorities, lifestyle, and budget.The chances of being able to buy a watch from Patek Philippe is the same as trying to walk in and buy a brand new Rolex Daytona… Slim to none. This is because most of the collections from the brand have an extensive waitlist that stem from under a year to around 8 years at the time of writing.Most military personnel are issued with functional, purpose-built watches from brands like Casio or Suunto, which are lightweight, affordable, and designed specifically for tactical use. That said, some SAS soldiers may opt to wear a Rolex as a personal choice.
Can you get a Rolex under $5000?
Whether you prefer a classic stainless steel model with a simple white dial or a two-tone version with a vibrant dial color, you can find the perfect Datejust to suit your taste and budget in our Rolex Datejust under $5000 collection. The Rolex Oyster Perpetual is currently the most affordable way to get your hands on a new Rolex watch. The design closely resembles the Rolex Datejust. The Oyster case, dial design, and hands are almost identical. Unlike the Datejust, however, the Oyster Perpetual does not have a date display.Rolex. Despite the soaring popularity of Rolex women’s and men’s watches, each timepiece is still made by hand. Internationally recognized as a status symbol, Rolex watches are forever in high demand.
Is it worth buying a 30 year old Rolex?
Value: a great investment For instance, the Rolex Daytona ref. Paul Newman, fetched a record $17. While most vintage Rolex models are priced lower than their new counterparts, many will retain or even increase in value over time. Rolex. This vintage Rolex Daytona is one of the best pieces Zuckerberg owns. The gold case, dial and bracelet contrast perfectly with the black subdials and the Daytona model is, in itself, a status symbol.
Are Rolexes still hard to get in 2025?
Wait times are dropping, demand is stabilizing, and while Rolex watches are still hard to buy at retail, they’re not as impossible as they once were. By fall 2025, the frenzy has clearly cooled. While a number of companies produce their own movements, Rolex is one of the few that takes the “in-house” designation one step further, and there are actually a number of proprietary Rolex materials that the brand produces entirely in-house.Over time, many of these references begin to trade at higher prices, driven by limited supply and sustained demand from collectors and enthusiasts. This is why discontinued Rolex models are still sought after even though they are no longer in catalogue. They become fixed chapters in the brand’s history.Absolutely. A well-maintained used Rolex under 5000 can offer incredible value, providing the prestige, quality, and timeless design of the brand at a more accessible price point.